Ignacio Gallo Campos 

Spend time in creating a document of buyer Personas to discover who you are selling to and what drives them and to be able to add them tons of value with your interaction. Selling will be a natural consequence, so will be buying. Buyer Persona Pains / Needs Triggers Values No matter the role, but knowing how adding value and entertaining them is key (i.e Director IT, HR, Owner, Receptionist, Marketing Manager, etc) Talk about the pain ASAP, no matter which channel, call, emai

Stick to your word. Accountability, walk the talk. And if you can’t make it finally, at least communicate proactively in time, manner and form so the people you are letting down are aware and can re[plan] their days in advance, not at the very last minute. Hold on to your word/s is such an important attribute you have that you should respect it no matter what, because if proves you genuinely care for the others. And caring for the people we work with, we share our lives with,

The key resides in personal 3 key aspects · Motivation (Meaning, Personal Attitude) · Time organization (How to) · Action (doing proactively, instead of thinking) Several well-known specialists break down this trinomia, offering a wide range of easy to implement actions to make this utopic subject a reality. Simply read Robin Sharma, have a look at his last release the 5 am club. Or Greg McKeown on this master piece Essentialism thedisciplined pursue of less,

Behind each obstacle there, it lays an opportunity. In the adversity, there it lays thousands of alternatives we can do. As science says, 92% of the times, we the people will chose to stay in our negative side, without doing anything to overcome quickly the current “tragedy” whichever it’s, happening around us. There will be a wise and brave minority getting out there of their comfort zones and breaking all their stigmas to face the issue and think of 1001 solutions leaving b

As Biffy Clyro sings, Many of Horror (When We Collide), we seem to live always alert, always ready for something bad to happen. The truth is, not that many bad things in life are later happening, luckily. In addition, the worst can happen is a well-known one, when any of our beloved ones passes away. Moreover, this is what exactly has happened recently in my closest circle. Unfortunately, there is nothing we can do when these things happen. Apart from being there, being suppo

Because it can be used in a totally different way we are used to using it every single day, hour and minute we use our capabilities to make the most of our opportunities. There is a quote to brain tattoo — same inputs, same outcomes. If we decide to keep judging, acting, reacting and thinking the same way we are doing it right now, how can we expect things will change for us?. If we are not changing the way we process information and act on it, how can we expect changes in th

This is not only the title of a great book full of insights by Ryan Holyday, but also one of hottest topic studied since the beginning of the human era. It’s a gift is well inner-integrated. The obstacle is there to teach us something or many things. However, the obstacle is not going to take the form of a meaningful learning point unless we let the most painful part of it telling us what it means. And for that to happen, we need to let the ghosts of the past visit us today.

Knowing and acting based on deep knowledge and understanding of some basic concepts. We are part of something much bigger than ourselves. Magic will not happen if we are not ready for the magic to happen. 1. We are going to die at some point 2. We are not cleverer than someone else 3. Life is not a solo mission 4. We the people need each other people to be happier 5. Finding what makes us happy 6. Getting rid of toxic people (or getting to know how to deal w

First of all, because as any psychologist will tell you, it’s a limiting belief, which will play a non-desired role in your life, taking you to make decisions in an arbitrary way, rather than stepping into your own path (although as you might know there is no path, it’s just here and now). Secondly, because it will remove ownership to your actions, or as we usually do, we will take it just when the outcome is good or positive, removing ourselves from the equation when the har

Or when two people are in true-love or a teamwork is in deep harmony, or just when someone pays resilient attention to what matters the most when communicating something rather than to what is being communicated. When you see and feel true communication it’s almost as “when the nothing means everything”, or when a pause (a silence) can communicate far beyond than a thousand words. And this is usually happening when we truly care about the receptors side of the message, rather

You name it!. As finally and ultimately it all comes to a human interaction where both sides are sharing and influencing, one to each other. Name it again! What it does matter to all those who sell something (yourself, products, or services) is picking up every buyer’s feedback, putting it together to obtain common conclusions and elaborating a plan to adapt your way to what most buyers want. During the last years, we have put way too much effort into figuring out how we can

As the most respected leader in a well-known media organization cited recently in her farewell message "The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.” ― Marcel Proust. Or as Greg McKeown, New York Times Bestseller Author relates in his book "Essentialism" - the disciplined pursuit of less: give, do, feel less, but better. It's not necessary to travel far to enjoy the path, nor expense a lot for quality outcomes. it's required a d

Because according to studies and experts, it takes just 60 days to become an utterly different person. Saying it in other words, you can build routines and behaviours which will drastically change the person you are now, not only how people will perceive you, but most importantly how you will perceive yourself from the inside-ou Might be the case you still don’t believe it. It’s normal, as it has been like this most of the times, most of your time. However, it’s not me again

For those of you who have not yet watched it, it deserves your time to watch the grey, to grasp the essence of the magical, beautiful, sad and happy message the movie is sending us 360 manner. Be ready to loose, be ready to win, be ready to learn, be ready to grow, be ready to feel compassion, pain, love, hate, regret, all at the same time, all on the same day, all in a second. A second to move it all, to change it all, to make it happen, to begin and end, to destroy and crea

This is the eternal paradox. Recent studies carried out in hundreds of hospitals around the world are revealing 80% of terminal people when asked, what's your number one regret in your life?, they come to a very simple and powerful response; "I did live the life of many others, but mine" and "I was not truthful to myself". At the same time, most of those people when asked if would have had the same friends, jobs or relationships (the what) they replied YES. However, again wha

As Benjamin P. Hardy describes in his masterpiece “Slipstream Time Hacking ” success is not about getting our goals in life. Success is all about how we make those goals happen, and how much we do really enjoy each second we invest in getting those goals happening. Ignacio G. Campos describes success as a second, not referring a second as a momentum being a position in any competition. He describes it as how we live every infinitesimal portion of time we have the luck to live