top of page

Selling the dream, delivering a nightmare

According to exhaustive studies carried out in Silicon Valley and several prestigious universities, we spend 90% of our time selling something, either if it’s ourselves, products or services and navigating through any of the many stages of the process. It’s is clear this process is quite relevant for us taking it for granted, leaving innovation out of the process. The Rain Group has recently published the conclusions of a highly insightful survey carried out amongst diverse b

bottom of page